Marketplace Management
Trendyol PartnerHepsiburada Partner

Marketplace Store, Product and Operations Management

Swifty works with brand teams to manage products, content, campaigns, advertising, and operations across Trendyol, Hepsiburada, Amazon, Etsy, n11, Pazarama, Çiçeksepeti, Ozon, and Temu.

We assess visibility, category matching, pricing, inventory, ad spend, orders, cancellations, returns, and seller performance—not sales alone.

The goal is to create a more organized, measurable, and improvable marketplace operation. Responsibilities are agreed at the start.

Review Your Marketplace Stores with Us

What Does Marketplace Management Cover?

We agree on the managed areas and brand responsibilities at the beginning of the engagement.

Store Setup and Core Settings

We support the information, documents, categories, and settings required for a new store. Platform approval follows each marketplace’s own rules.

Product Listing and Category Matching

We organize product data for the right categories, attributes, variants, and filters. Listing volume is agreed at the start.

Product Content and Marketplace SEO

We organize titles, descriptions, attributes, images, and search terms for each platform’s fields to make products clearer and easier to find.

Pricing and Campaign Planning

We assess discounts, coupons, and campaigns with costs, commissions, inventory, and brand price limits. Final pricing decisions are made with the brand.

Marketplace Advertising

We plan available ad models around products, categories, budgets, and campaign goals. Scope and budget authority are agreed at the start.

Inventory, Orders, and Operations

We build a process for tracking inventory, orders, delays, cancellations, and delivery issues. Warehouse, invoicing, and shipping responsibilities are defined with the brand.

Questions, Reviews, and Seller Performance

We monitor customer questions, reviews, and seller metrics. Responses follow platform rules and the brand’s communication style.

Returns and Issue Analysis

We assess returns, cancellations, late deliveries, and product issues by product or category and recommend practical actions.

Reporting and Improvement Plan

We report accessible sales, traffic, conversion, advertising, inventory, return, and operations data and define next-period actions.

How Does Our Marketplace Management Process Work?

1

Review Current Stores

We review settings, products, categories, content, inventory, pricing, campaigns, ads, and seller performance.

2

Define Priorities and Responsibilities

We clarify Swifty’s scope and the brand’s responsibilities for stock, warehouse, invoicing, shipping, pricing approvals, and service.

3

Build the Product and Operations Plan

We plan listings, content changes, campaign calendars, advertising needs, and operational checkpoints.

4

Execute and Monitor

We implement approved work and regularly monitor product, campaign, advertising, and operations results.

5

Report and Plan Next Actions

We review accessible data and identify products, campaigns, and operating areas to improve.

Which Indicators Do We Track?

Available data differs by marketplace. Reporting scope depends on data access and the agreed service areas.

Sales and order volume
Product impressions and clicks
Add-to-cart and conversion rate
Ad spend and return
Product and category performance
Out-of-stock status
Cancellation and return rates
Shipping and delivery performance
Seller score and store performance
Question and review response processes
Campaign participation and outcome
Product or order profitability when suitable cost data is available

Who Is This Service For?

Brands active on one or more marketplaces

Businesses seeking more organized store operations

Teams aligning campaigns and ads with product data

Sellers improving content and categories

Brands needing regular inventory, order, cancellation, and return tracking

Businesses planning to enter new marketplaces

Frequently Asked Questions About Marketplace Management

What is marketplace management?

It is the agreed management of store settings, listings, categories, content, campaigns, ads, pricing, inventory, orders, customer communication, and performance reporting.

Which marketplaces does Swifty support?

Swifty is a Trendyol Partner and Hepsiburada Partner. We also work with Amazon, Etsy, n11, Pazarama, Çiçeksepeti, Ozon, and Temu.

Do you open new marketplace stores?

Yes. We support the required information, documents, category selection, and core settings. Approval remains subject to the platform’s review.

Can you take over an existing store?

Yes. We can prepare a transition and priority plan after reviewing products, campaigns, ads, inventory, and performance.

Is marketplace advertising included?

Advertising can be included. Platforms, budget authority, product groups, and reporting are agreed at the start.

Do you prepare product content and marketplace SEO?

Yes. Titles, descriptions, attributes, categories, filters, and images can be organized according to platform fields. Volume is agreed at the start.

Does marketplace management guarantee sales?

No. Performance depends on product, price, inventory, competition, reviews, delivery, campaign conditions, and brand awareness. We manage processes measurably and identify opportunities.

Can multiple marketplaces be managed together?

Yes. Multiple marketplaces can share one plan when product, inventory, and operations allow it, while each platform is evaluated separately.

How often is reporting provided?

Reporting frequency and scope are agreed at the start. Critical changes and operating issues are evaluated without waiting for the report period.

Move Your Marketplace Operations to a More Measurable Structure

Let’s review your stores, products, campaigns, and operational needs together.

Discuss Your Marketplace Process

Let's Discover Your Brand's Potential Together.

Working with Swifty is not just about an agency; Setting out with a team that knows the e-commerce journey. Strategy, operations, advertising and growth… All in one place. If you are ready, let's take your brand to flight.

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